CURRICULUM VITAE

PROFILE

Detail-oriented and versatile freelance writer, editor, and content strategist based in New York’s Adirondacks. Extensive experience in product and retail copywriting, brand voice development, and editorial management for both print and digital platforms. Skilled in proofreading, content planning, and team collaboration across diverse industries. Passionate about outdoor recreation, fitness, and community engagement.

Resume

EXPERIENCE

The Orvis Company 

Copy Editor/Proofer & Retail Copywriter

Remote | Dec. 2018–Present

  • Began as freelance proofreader (2018–2022), promoted to interim copy editor (April 2024), then contract copy editor (July 2024)
  • Proofread all creative content across platforms (web, email, social, catalog, retail)
  • Assigned retail copywriting in October 2024 for signage, ads, promotions, digital banners, mailers, and more
  • Helped develop and implement product naming guidelines and standardized fit descriptions for Spring 2025
  • Managed product copy plans for Fall 2024 through Fall 2025, including writing, review, and upload processes
  • Tools: Salesforce Commerce Cloud, Adobe Workfront, InDesign, Experience Manager, SharePoint, Figma, Smartsheet

Boulder Nordic Sport 

Freelance Copy Editor

Remote | Aug. 2022–Present

  • Edited and proofed annual retail catalog/magazine (Winter 2022/2023 and 2024/2025)
  • Collaborated with owners and design team during final production stages

iPub Cloud International 

Production & Marketing Consultant

Remote | Jan. 2023–July 2024

  • Edited children’s books, blogs, author bios, landing pages, and promotional materials
  • Created Amazon A+ content; uploaded to KDP and Ingram.
  • Produced marketing content using Canva, Adobe Express, InDesign, YouTube
  • Liaised with authors, contractors, and staff

Curated.com

Category Expert & Content Contributor

Remote | July 2020–March 2025

  • Wrote SEO-optimized copy and reviews for baby/toddler and winter sports gear
  • Named to “Tiger Team” for editorial excellence; helped launch baby/toddler category
  • Collaborated on internal writing tool and style guide development

Ride On! Magazine

Editor & Web Developer

Adirondacks, N.Y. | Jan. 2019–Present

  • Co-founded and edited a 50-plus-page print trail guide with 10,000 copies distributed per edition
  • Created and maintained website and social media; organized regional Ride On! Weekend events

Freelance Writer

Various Outlets | 2009–Present

  • Contributed profiles, features, and fitness articles to Adirondack Sports & Fitness, Glens Falls Living, FasterSkier, and more

Common Roots Foundation & Stinson Lake Association 

Race Director

NY/NH | 2015–Present

  • Directed annual 5K fundraisers, raising over $85,000 combined
  • Managed logistics, outreach, sponsorship, and marketing
  • Created Couch to 5K community training program in 2023
  • Secured 1% For The Planet certification for Stinson Lake Association

Common Roots Foundation

Executive Director

South Glens Falls, N.Y. | Dec. 2020–July 2021

  • First executive director of nonprofit
  • Developed mission and structure; managed budget, grants, donor outreach
  • Created web content, donor letters, board reports, and a promotional video

FasterSkier

Managing Editor

Remote | Aug. 2011–Oct. 2018

  • Led editorial operations, staff, and content planning
  • Covered international ski events, including the 2014 Winter Olympics in Sochi
  • Developed newsletters and media kits; maintained brand voice and house style

Fitness In Motion

ACE Certified Personal Trainer

Queensbury, N.Y. | May 2013–March 2014

  • Instructed indoor cycling classes and provided personal training services

The Post-Star 

Sports Staff Writer

Glens Falls, N.Y. | July 2009–July 2011

  • Covered local sports; won APSE and NY State AP writing awards
  • Created “Anything Active” column and assisted with newspaper layout/proofing

Olympic News Service, Beijing Olympics

Intern

Beijing, China | July–Aug. 2008

  • Produced press quotes and releases for track & field and boxing
  • Interviewed Usain Bolt after his 100m world-record performance

EDUCATION

Emerson College, Boston, M.A.
B.S. in Print/Multimedia Journalism, 2009

  • Summa cum laude (GPA: 3.88), Minor in Photography
  • Gold Key Honor Society; Women’s Soccer Team (Senior Captain)

SKILLS & TOOLS

  • Copyediting, proofreading, product copywriting, brand voice development
  • SEO optimization, CMS and web publishing
  • Tools: Salesforce Commerce Cloud, Adobe InDesign/Workfront/Express, Experience Manager, Smartsheet, SharePoint, Figma, Canva, WordPress, Wix
  • Platforms: Google Workspace, iWork, Slack, QuickBooks, Mailchimp, Constant Contact
  • Strong communication, team collaboration, project management

VOLUNTEER WORK

  • Under the Woods Foundation — Summer camp counselor for children on the autism spectrum
  • Operation Santa Claus / WCKM Adopt-a-Child — Toy distribution organizer
  • Common Roots Foundation — Race director, Couch to 5K organizer and coach
  • Stinson Lake Association — Race director and environmental advocate